Facebook relauches Facebook Pages

Facebook pages have been updated. New features will help you to engage with friends and customers of your site. A fan page now looks more like a profile page which standardizes the whole Facebook design and experience. Some examples of what you will be getting are notifications as soon fans interact with your page or … Read more

Egyptian calls his daughter ‘Facebook’

After the successful revolution in Egypt which resulted in the resignation of President Hosni Mubarak, an Egyptian called his first daughter after the social network Facebook. People were using Twitter and Facebook as an active platform to spread information, mobilise and organize protests and action against suffocation in an undemocratic system in Egypt. As a … Read more

Youtube launches movie rental service

Youtube owner Google now offers a video-on-demand service as an option to Apple’s iTunes, Netflix and Hulu. The service is available in the USA initially but will be expanded to other countries as the service evolves. Youtube added 3,000 classic movies as well as latest blockbusters to the movie-rental section which are presented in cooperation … Read more

LinkedIn Today – New Opportunities for B2B Marketers

The largest business network community with more than 83 million users just launched a new service called LinkedIn Today. LinkedIn Today helps you to go more virally with content and to build better relationships with your connections. LinkedIn Today works as a tool to market or sell your business and services to others. Watch the … Read more

Social Media in the Tourism Industry

Social media is a fast growing field. It is, therefore, very important for nearly every business field to take advantage of social media tools as a part of the marketing strategy. These social media tools make it easier to communicate with your customers and prospects. Especially in the tourism sector, where a lot of potential … Read more

Facebook Places – Here I am

Facebook offers a new services which allows users to tell their connected friends not only what they are doing but also where they are situated: Facebook Places is born. With Facebook Places you can connect your status updates or pictures with a place. Where was this nice picture of lions taken? Where did this guy … Read more

Social Media Marketing for SME – Saturday Brunch

Written on July 15, 2010 by Klaus in Events 1 Comment – Leave a comment! Sleep in, go shopping and meet for a cozy brunch in good atmosphere – with presentation You are cordially invited to attend our next Saturday Brunch on 24. July in Cape Town. Topic: Social Media Marketing for SME (small and … Read more

Make your products come alive

The influence of word of mouth is as important as ever and shouldn’t be underestimated by companies. It is a very simple calculation: Most purchases are highly influenced by personal recommendations, reviews and positive mentions in the social web (forums, blogs, facebook, twitter, …). Advertising in classic media like radio, tv or newspapers pale in … Read more