The Facebook headquarters will move from Palo Alto to the former Sun Microsystems campus in Menlo Park which is situated ten kilometers away from the old offices. Facebook has signed a 15-year lease contract with an option to buy the campus after five years of lease. The eleven buildings of the complex can accommodate 3600 … Read more
What are the Top Brands in Social Media? According to the ‘Social Brands Index’, eBay is the world’s most social brand followed by Apple, Google, Blackberry and Amazon. The ranking is based on the ‘Social Media Reputation’ Index (SMR) and was published today by Yomego. Top 5 Brands in Social Media (Source: Yomega) The Social … Read more
Finally, the first Google Plus Business Pages are online. Google published the following video earlier today: With Google+ Pages, Companies, Organizations and brands will be able to join Google’s social network Google+ and to connect with customers and fans and to build worthwhile relationships. Customers have the possibility to +1 your business and to keep … Read more
I know, I know, my last blog post dates back quite a while. And yes, I want to get more active again. So let’s start with a new blog post about interesting statistics regarding the internet usage in South Africa. A couple of days ago I stumbled upon a website called insightafrica.com which shows insights … Read more
3 month ago we announced that Facebook will soon hit the 4 million user mark in South Africa. At that moment Facebook had 3.904.420 active South African users. But it took longer than expected as you can see in the chart below. In May 2011, Facebook “only” counted 3.797.180 users in South Africa. But this … Read more
When it comes to Search Engine Optimization (SEO) there are two main disciplines: OnPage Optimization and OffPage Optimization. While OffPage basically describes link building and social media activities, OnPage goes along with all criteria that can be improved on the website itself such as crawlability (domain management, redirects, page speed, HTML, meta tags …), information … Read more
Social media becomes more and more important. Most big beauty brands already have jumped on the bandwagon and have leveraged social media to engage with customers and prospects and build worthwhile relationships. But how do they integrate their social media strategy into their marketing mix? First of all you need to ask yourself what your … Read more
At the moment Google Plus is only available for private persons. As more and more business owners create private Google+ accounts for their brand, Google now asks them to wait until business pages will be officially launched. In this context Google Product Manager Christian Oestlien approached business owners and asked them not yet to create … Read more
As at April 4, 2011 there were 3.904.420 active Facebook users in South Africa. We are pretty sure that South Africa will hit the 4 million user mark this month. 143.260 people joined the social network within the last month which corresponds to a growth of 4 % compared to the Facebook stats in March. … Read more
Why you should add your blog to Google News. There are two factors which you should know about Google News. First of all, news articles usually appear above the organic search results and therefore attract most clicks. The negative factor is that news articles don’t stay there for a long time. After a short period … Read more